post https://{clientname}.koddi.io/event-collection/beacon/conversion
This endpoint tracks user activity throughout the purchase experience for attribution and reporting.
Inputs
| Field | Type | Description | Required |
| client_name | string | Your company name. Your Koddi team will provide this value. | Required |
| domain | string | This is the domain of the site where the conversion happened. The format is generally www.yoursite.com. This is used for downstream reporting only. | Optional |
| currency | string | This is the is the currency of the site calling for winning ads. We use the ISO 3 character code. | Required |
| user_ip | string | The end user's IP (where allowed by local law). This is used for fraud detection only and is deleted from the Koddi system within 48 hours. | Optional |
| user_agent | string | The end user's user agent. This is used for fraud detection only. | Optional |
| user_guid | string | Unique user ID generated by the publisher (used for tracking to conversion events). | Required |
| device_type | string | The end user's device type. | Optional |
| transaction_id | string | The unique code/ID for the conversion transaction. | Required |
| conversion_source | string | The type of the conversion transaction. | Optional |
| unixtime | Unix time | The time of the transaction (if not provided, the time fo the API will be assumed to be the time of the time of transaction. | Optional |
| bidders | array of objects | The bidders who received conversions. | |
| bidder | string | The bidder who received the individual conversion. | Required if alternate_bidder is not present |
| alternate_bidder | string | The alternate ID of the bidder who received the individual conversion. This parameter can be used if the bidder ID is not known. The value for this parameter must be present in the feed and mapped by Koddi. | Required if bidder parameter is not present |
| count | int | The number of items sold. | Required |
| base_price | currency | The specfic item value of the conversion for the specific bidder. Does not include taxes, local or resort fees.
This will be multiplied by the count value to get the total price paid for that product, before taxes. |
Required |
| total_price | currency | The total value of the conversion for the specific bidder (paid by the end user). Usually inclues taxes, local or resort fees.
For example, if the conversion was for cans of soup where 3 cans were sold for $2 each with a 5% tax rate, this value would be $6.30. |
Optional |
Response
It returns either a 200 OK HTTP status, or an error message if required fields are missing.
If you receive an error from this endpoint, it can be retried.