Payment workflows for Offsite
A key component of running an offsite advertising business is determining whose DSP seat will be used to execute campaigns, Koddi's or the Publisher's. This affects the payment workflow:
- Publisher seat (most common): in this case the Publisher pays the DSP costs and receives from Koddi the amounts spent by the Advertisers minus Koddi's fees.
- Koddi seat: in this scenario Koddi pays the DSP costs and send to the Publisher the amounts spent by the Advertisers minus the DSP costs and Koddi's fees.
Publisher seat scenario:

Koddi seat scenario:

Updated about 6 hours ago